BEST PERFUMES of 2015
12/08/15 17:42:47
by: Elena Knezhevich
www.Atrbazan.ir The Iranian Fragrantica
Traditionally around this time of year we dive into our statistics to see what are the most popular fragrances of the year. This list of the best perfumes is exclusively based on the votes and interest of Fragrantica readers.
If we look at what came out, we have to admit that people chose scents which have passed the test of time and gained a good reputation. In some cases, the name of a good perfume from old times in the meantime has become a brand with a row of flankers. It is a proven strategy. We see flankers and reformulations of famous creations among the winners! Any thoughts why that is?
Every rule is proven by exceptions. In the category of Unisex fragrances, which we feel are now in transition from luxury to niche, we find a bigger diversity and even some new names among the winners. Number of doors is important (popularity and number of stores where it is sold), but sometimes word of mouth prevails, and a good perfume enjoys the attention it deserves.
BEST WOMEN'S PERFUMES Produced in 2015
TOP 10
We see flankers as well as some shy looks towards new names. Loving the good old fragrances, people are attracted -encouraged by the main players of the industry- to try new "old" perfumes, or, may be, they simply don't have any new ideas on the shelves?
BEST MEN'S PERFUMES Produced in 2015
TOP 10
Very traditional! Men now love serious things in these difficult times: it's all black and gray, we are buying a bold illusion of classic. The only bright spot is the 1st winner! Yes, let's look at the brighter side too.
BEST SHARED PERFUMES Produced in 2015
TOP 10
This is the most interesting section among luxury and an introduction to a more specific niche category that follows. Hermes traditionally takes the 1st place! Then marketing is competing with new ideas.
BEST WOMEN'S NICHE PERFUMES Produced in 2015
(Under 'niche' here we mean that the house was founded as a perfume house.)
TOP 5
It's very difficult to divide what is niche and what is not, but some formal characteristics allow Guerlain to participate here. Where does that brand belong? If a niche brand becomes super successful, should we exclude it from niche? I guess not.
3. Ostara Penhaligon's | |
4. Mon Exclusif Guerlain | |
5. Le Plus Beau Jour de Ma Vie Guerlain |
BEST MEN'S NICHE PERFUMES Produced in 2015
(Under 'niche' here we mean that the house was founded as a perfume house.)
TOP 5
Refreshing citruses rule! Clean, refreshing and classic, the same idea works for the only Musk we have here.
3. Habit Rouge Dress Code Guerlain | |
4. Sunshine Men Amouage | |
5. New Musk Man Dame Perfumery Scottsdale |
BEST SHARED NICHE PERFUMES Produced in 2015
(Under 'niche' here we mean that the house was founded as a perfume house.)
TOP 5
Andy, your talent and sincere passion for what you do beat them all.
3. Pomelo Paradis Atelier Cologne | |
4. Mimosa & Cardamom Jo Malone | |
5. Oud Satin Mood Maison Francis Kurkdjian |
Perfumes, especially perfumes we love, are not getting old as fast as the perfume industry tries to have us believe. Perfumes are not only a part of fashion, but also an intimate memory and personal aura, which is why we don't want to hurry away from them but still admire and wear perfumes regardless the year of production.
Below we listed the most loved perfumes chosen from the perspective of 2015, but regardless the year when they appear on the market. The winners, which are the same as the ones from 2014, prove that we can be loyal to what we love!
MOST POPULAR WOMEN'S & MEN'S PERFUME NOWADAYS
I smell Coco Mademoiselle everywhere, and I do not mind. It is a smell of the modern time. People say, YSL La Nuit de l`Homme is not the same as the original from 2009, nevertheless, it is the leader.
MOST POPULAR SHARED PERFUME NOWADAYS
Sweet and cozy. I am sure ladies' votes have played a significant role here.
MOST POPULAR NICHE PERFUMES NOWADAYS
Shalimar has been in the top of the best perfumes for years and I couldn't disagree. Aventus (means "success" in Esperanto) is a great success for Creed, the most popular fruity floral for men already for several years. Chergui is an iconic Serge Lutens fragrance. If you are not familiar with the brand, this fragrance is the best to start with.
Have a very joyful holiday season
No comments:
Post a Comment